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This month, Jennifer Morla caught up with Yves Béhar, the industrial designer who has worked
with a variety of clients, ranging from Birkenstock to Herman
Miller.
JM: Was there a pivotal point in
your youth when it became clear that you wanted to pursue design?
YB: When I was 16 or 17 years old, the
relationship between product and designer became very clear to me
when I saw Philippe Starck's Costes Chair in Paris. At the
same time, I was making the connection between design and my own
intuitive approach to things. For example, in order to satisfy my
desire for skiing and surfing, I created a new experience that would
combine the two. I bolted a pair of skis together and added a sail
so that I could windsurf on frozen
lakes.
JM: After graduating with a degree in
industrial design from Art Center College of Design, you started
your career by working for a few design studios – most notably, Frog
Design, founded by Hartmut Esslinger, who transformed Apple from a
start-up into a worldwide brand. Did you work with Hartmut? What was
that like?
YB: We worked together on a few
projects, which were always fast and furious. The Lufthansa project
was a fun one. We redesigned the interiors of the planes and the
furniture in the waiting area at the Frankfurt
Airport.
JM: After a few years, you set out
on your own.
YB: Yes. I started my own
design company, called fuseproject, and I teach industrial design at
California College of the Arts (CCA).
JM:
Congratulations on your recent appointment as head of the industrial
design department. Tell me a little bit about the programming you
have planned.
YB: This is an exciting time
to be studying design. Our role is evolving from being a stylist to
being a problem solver faced with many different challenges.
Students today don't have to specialize in civic design, or
sustainable design, or commercial design. There's so much crossover.
They're all part of this magical toolbox that we should draw from in
every project we work on.
JM: Is that your
definition of good design – that it is a crossover of
sustainability, accessibility and an aesthetic point of view, in
addition to being commercially viable?
YB:
Absolutely. That's what we provide to our clients, and that's what
the students are drawn to doing as well. You have sustainability
projects that are for profit, and some that are not for profit, but
in the end, the goal is the same: to have that educational,
democratizing effect. My students think less like specialists than I
did when I was in school, but today everything is more integrated,
more multifaceted. I think it's a natural way for the students and
the program to evolve. In my work at fuseproject, we're engaged in
many social projects right now, and those experiences are reflected
in my program at CCA.
JM: I'm assuming
you're referring to the NYC Condom Dispenser project you're
launching. Tell me about the project.
YB: It's been proven that New York's
free condom-distribution program is working to slow down the spread
of HIV and reduce unwanted pregnancies. But there's still room for
improvement. How I fit in is as the designer of the NYC Condom
Dispenser, which was designed to increase the impact of the program,
get beyond the stigma of condoms and create discussion. That's
exactly the role that good design can play, and this client knew
that from the get-go, so it was quite exciting. I designed the
condom dispenser in much the same way you'd approach a fire hydrant.
It had to be immediately recognizable, and it couldn't be
intimidating or preachy. The round shape of the dispenser is sort of
friendly, and reminds you of a condom in its form and relief, but
isn't too literal.
JM: The form of the
dispenser and the multicolored typeface make it very approachable.
Where will the dispensers be in NYC?
YB:
Last week, there were 125 installed in sites ranging from bars to
bakeries.
JM: So they're in commercial
settings, too?
YB: Yes. Any business owner
can call 311 in New York and ask to have one installed in their
location. One is being added to the bathroom of a Kenneth Cole
boutique next week. Of course, the dispensers will be in homeless
shelters, clinics and social-services providers as well. So the
design had to be able to migrate from fancy hotel to neighborhood
bar.
JM: Good luck with the project. Now,
switching subjects a bit, can you tell me how you describe the
relationship between lighting and technology?
YB: Until recently, I would describe
the relationship as quite limited. When I first started working on
the Leaf Light in 2001, I wanted to explore the
possibilities of lower energy consumption and more choices with
lighting coloration. LEDs were just being developed, and until then,
there wasn't a lot of advanced technology used in lighting –
especially not in residential lighting.
JM:
Do you think LEDs are changing that?
YB: I
believe in 10 years, all lighting will be LED. What's exciting is
that up until now, all lighting was designed around the light bulb.
Once you go to LEDs, which are only an eighth of a millimeter thick,
the potential is entirely different and new. With Leaf, we explored
this new language, a new expression of light based on new
technology.
JM: What is "green" about Leaf
Light?
YB: It consumes 60 to 70% less energy
than a light using a standard light bulb. It consumes 40% less
energy than a light using a compact fluorescent light bulb. From an
energy standpoint, that's already pretty significant. Did you know
that the European Union has mandated that task lights for EU offices
be LED only? The other thing is, LEDs last about seven to 10 years.
In the same amount of time, you'd use – meaning throw away – 80
incandescent bulbs. Leaf is also compelling in how it's made.
There's a large percentage of recycled content in the aluminum we
use; plus, it's 95% recyclable and follows the Design for the
Environment (DfE) protocol. It's environmental on every level: the
product, how it's made, the materials used and energy
efficiency.
JM: Tell me about the
inspiration for the shape of the lamp.
YB:
Because LEDs are so thin, I was looking for an expression of that
thinness. The top and bottom are called blades – blades of grass, if
you will – which have very low profiles. The width of the blade is
important because it helps keep the LEDs in contact with a lot of
air, which keeps the LEDs cool to the touch. Without this
heat-dissipation device, the LEDs would get too hot and burn out. So
the form was partially inspired by an expression of the light
source, and partially inspired by a feat of
engineering.
JM: Do you have Leaf in your
workspace?
YB: Yes,
lots.
JM: Finally, do you consider yourself
a futurist?
YB: I consider myself a
futurist. I consider myself a humanist. And I consider myself an
environmentalist. For me, technology is an incredible enabler, but
it means nothing if it doesn't consider the human being, the human
touch. In the end, all of what we create has to have the world and
the environment in mind as it gets
produced.
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Workspace
Sale
Save 15% (and valuable time) with one of our
"office in a box" solutions. Each one includes a desk, chair, lamp
and more. Sale ends February 26.
Shop the sale
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DWR
Prefab
Introducing Kithaus, a prefab solution you
can tuck into any area, even remote locations, without needing a
foundation or heavy equipment.
See the Kithaus K3
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Customize
a Transporte
Build a Transporte Work Table to fit
your needs. First, choose your Top: maple or walnut. Second, choose
your Legs: black or stainless. Third, select a Sliding
Tray.
See the
Transporte > |
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New
Studios
The first international DWR Studio will open
this weekend in Toronto, Ontario. And in March, DWR Honolulu will
open in the Ala Moana Center.
See all DWR Studios
>
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Studio
Events:
An Evening with I.D.
Magazine
02.21.08 Location: NYC – Columbus
Ave. Celebrate this year's installment of the I.D. 40:
creative workspaces. Come mingle, grab a copy of the magazine and
ask the editors and writers about workspaces.
A
Design Degree in 22 Minutes
02.28.08 Location: Boston A
launch party to celebrate the new book Color Space Style,
by Mimi Love and Chris Grimley. The design duo will present their
guide to interior design, which is an ideal companion for anyone
embarking on a renovation project.
Urban
Abstract: The Artwork of Evan
Hecox
02.29.08 Location: Dallas
Internationally acclaimed artist Evan Hecox has released his
first monograph, a bound collection of his paintings, drawings,
installation projects and block prints. Meet this talented,
Denver-based artist and learn more about his
work.
Julius Shulman Book Signing
02.29.08 Location: Los Angeles –
Beverly Blvd. DWR is pleased to welcome photographer Julius
Shulman. The legendary architecture photographer will join us in the
Studio for a book signing and retrospective of his prolific work
behind the lens.
See all DWR Studio Events >
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